
Dear Fellow Writers...
Question: Are You Pro-active?
Most writing-for-publication problems can be solved with the answer to this four-word question: “Am I being proactive?”
Because, let’s face it, the answer to this question is sometimes, “No.”
And yet, when nothing is happening, we writers often spend time analyzing why things aren’t going the way we’d like them to, rather than simply taking more action in the direction in which we’d like to succeed.
Writers can be reluctant, afraid, and sometimes downright stubborn. I know because I’ve been all of these things and––so far, at least––I don’t seem to have developed any immunity to these three “deadlies.”
What if I want to putter, procrastinate, and do just about anything but the task at hand? What is a right-brained, easily distracted girl like me to do when spring fever strikes with a vengeance?
Historically, the best way I get past “stuck” is by kicking myself into proactive gear (which usually means giving myself a lil’ ol’ boot in the derriere). I can use just about anything that seems more fun than what I am doing as bait to keep my writer-self on task.
A beautiful day? I get to go outside AFTER my work is done.
The urge to plant things? I get to garden AFTER I answer all my e-mails.
Planning and shopping for Samantha’s fifth birthday? (That does sound fun!) But only AFTER I confirm a few upcoming author appearances.
What have you done for your writing career lately? I’m talking about action steps. I’m talking about energetically connecting with others in a position to assist you in achieving the goals you set at the beginning of the year. Time to spring forward. Time to launch into action. Time to dare.
In the writing spirit,
Christina Katz
P.S.
My book Writer Mama, How To Raise A Writing Career Alongside Your Kids is now officially for sale, hurray! (Thank you, everyone, who pre-ordered by Valentine’s Day! The official thank you is in my blog.) What a long and educational road it’s been getting to this point; and of course, now begins part two of the journey. If you live in the Pacific Northwest, chances are good that I’ll be appearing at a bookstore or conference near you. Please check my event calendar for a complete list of appearances.
P.P.S.
Two classes with Christina Katz begin on April 18th: Writing and Publishing the Short Stuff and Platform Building Basics for Writers. Classes fill, so register today if you want to reserve your space! Get the full scoop at http://www.writersontherise.com/classes.html.
Just getting started? Visit: Get Published & Prosper in 2007: The Essential Resource List
Table of Contents:
Features:
Agent & Editor Insights by Cindy Hudson (Lori Russell—alternate months)
Platform Development 101 by Christina Katz
Columns:
Ask Wendy by Wendy Burt
Time Management for Writers by C. Hope Clark
The Writer-preneur by Gregory Kompes
The Parent-writer by Sharon Cindrich
Freelancers' Phrase Book by Abigail Green
Writing Conference Success by Mary Andonian
Conference Confab by Pamela Kim
Good Reads For Writers by Cathy Belben
Green Markets To Pitch by Susan W. Clark
The Copywriter's Paycheck by Elizabeth Short
Shanghai Writing Adventures by Kristin Bair O'Keeffe
Closing Words by Sage Cohen
In Every Issue:
WOTR-Related Announcements & Gleanings
Cheers and Applause
Upcoming Classes with Christina Katz
Contributor Appearances & Events
Support WOTR (Anytime of year!)
Tell Your Friends About WOTR
Subscribe to WOTR
Share Your Feedback
Look for the ^ Back to Table of Contents ^ button!
WOTR-RELATED ANNOUNCEMENTS & GLEANINGS...
OUR PUBLICATION ANNOUNCEMENTS HAVE MOVED & ARE NOW OPEN TO SUBSCRIBERS Now contributors and subscribers can post roars anytime throughout the month simply by leaving a "comment" on the WOTR Rising Writers Roar Board. Go there now but don't leave until you've posted an accomplishment that makes you feel proud.
Learn How to Roar: http://risingwritersroarboard.wordpress.com/how-to-roar/
Don't forget to RSS subscribe so you won't miss an announcement!
WE NOW HAVE OUR OWN LISTSERV GROUP—JOIN TODAY, IT'S FREE!
Keep in touch with former classmates and meet writers from other WOTR classes who are just as sincere about advancing their writing career as you are! Subscribers, new and old, can also join in!
Go to: http://groups.yahoo.com/group/writersontherisemaingroup/ and use your Yahoo ID to sign in and join our group (if you don't have a Yahoo ID, you can always get one today!). I hope you'll join us! We are currently in need of a volunteer list moderator. Please e-mail Christina to apply.
Shop at our Writer's on the Rise aStore! Every purchase on books, magazines and products featured in this and upcoming zines, supports Writers on the Rise.

Reserve your copy/copies before WM goes into a second printing!
Writer Mama, How to Raise a Writing Career Alongside Your Kids is an irreplaceable career-growing tool for mom writers everywhere. If you are excited about the book’s recent release, please show your support by reserving a copy at your local independent bookseller. Locate an independent bookseller here. Writer Mama makes a great gift for you and all your writer mama friends. Or support WOTR when you order at our Amazon store!
RAFFLE-O-RAMA!
Give books away, give ‘em away, give ‘em away now! That’s what Writers on the Rise is going to do all year long! No winners for February. I guess everyone was so eager to purchase WM that they forgot to enter the contest! (Wink.) But it's so easy to win, why not order a copy AND refer three friends for a chance to score an extra copy? See below for details on how to enter.
How You Can Win!
Every month of 2007 we'll be giving away one copy of Writer Mama, How To Raise a Writing Career Alongside Your Kids. This copy, signed by the author, can be yours, absolutely free, when you invite three writer friends to subscribe to Writers on the Rise. CC or BCC us a copy of the e-mail you send them at Sagewotr@earthlink.net. You will earn one chance to win in our end-of-month drawing. Invite three more and win another chance. The more (legitimate writer friends only, no spamming, please!) you share us with, the better your odds of winning. (Subscribers only please. Offer not available for WOTR columnists.)
archived column
Ask Wendy
Your Publishing Questions Answered
By Wendy Burt
Q: I’m thinking about self-publishing a book. What do I need to know?
A: If you have a completed book, first let me say congratulations. Many writers never get to the point of completing a lengthy manuscript. Pat yourself on the back!
When considering self-publishing, here are a few things to consider:
Beware of vanity publishers. There are a lot of vanity publishers out there looking to make a buck off of naïve but productive writers. Most (but not all) will tell you how great your book is (some without even reading it!), send you a letter saying your work has been “chosen,” and then charge you ghastly sums of money to provide you with copies. In most cases, you’d be better off just going to a local printer.
Choose a realistic print quantity. Most printers will give you a price break at a certain print run––say, 1,000. It may not sound like much, but take this test: Make a list now of 1,000 people you could give the book to. Tough, huh? You might be lucky to come up with 50. (And we’re talking about GIVING the book away, not selling it. That’s even MORE difficult!)
Decide if you expect to pitch your book to a larger publisher someday. Some publishers are turned off by the thought of books that have been self-published. Unless you can show a huge following and prove amazing sales numbers (not just “the friends I gave it to said they really liked it!”), the general consensus among agents/publishers is that if you had to self-publish the book, it may not have been good enough to get picked up by a publisher. (This feeling is magnified if you tell the publisher that no one picked it up when you submitted the book proposal, so you self-published it!) Very few authors have succeeded in self-publishing and then getting their book picked up by a big publisher. Those who are successful in self-publishing don’t necessarily want to find another publisher, because they are usually making more money per book by selling it themselves.
Know what to expect. If you expect to make money self-publishing, you’ll need a major platform. If you teach classes and can use the book as curriculum, or already have a Web site or speaking circuit where you can sell the books, go for it. Otherwise, just writing a book and expecting strangers to buy it will set you up for disappointment–and an attic full of books.
If you really want to see your book in print, a great, reputable place to start is www.booklocker.com. Click on “Publish & Sell” and read about your options for print-on-demand (POD) books. The site also offers great tips on marketing.
Articles, books, greeting cards, oh my! Wendy Burt is a successful full-time freelance writer and editor who has more than doubled her income since leaving her job as a newspaper editor just three years ago. With two women's humor books for McGraw-Hill and more than 1,000 published pieces, Wendy's typical day might including writing ad copy, greeting cards, health articles, personal profiles or her marketing column for Her Business magazine. Her work has appeared in such varied publications as Family Circle, The Writer, MSNBC.com, NewYorkTimes.com, Home Cooking Magazine and American Fitness. Wendy teaches "Breaking Into Freelance Writing" and still finds ample time to spend with her beautiful baby, Gracie. Visit www.BurtCreations.com to see books by Wendy and her award-winning dad.
SPRING FORWAWRD IN YOUR WRITING CAREER—STARTING APRIL 18TH
WRITING AND PUBLISHING THE SHORT STUFF (CREATED ESPECIALLY FOR BUSY MOMS!)
Finally, a writing workshop that fits into the busy lives of moms! The focus is on getting you into print sooner, rather than later, and without pulling all-nighters or paying a fortune in babysitter fees. You will learn how to write and publish short, easy-to-write articles before you work your way up to longer, more time-consuming articles (like features and profiles). Try your pen at tips, fillers, short interviews, list articles, how-tos, and short personal essays. Have fun in the little time you have to write and submit what you complete for publication. The best way to prove you can make money writing is to start doing it! Two detailed reviews of your drafts-in-progress are included at weeks three and six (you choose one piece each time). Busy dads and non-parents are also welcome.
Class worksheets are brief and get right to the point, while providing plenty of encouragement and examples from moms who have been where you are. Two detailed reviews of your draft-in-progress are included at weeks three and six. Visit http://www.writersontherise.com/classes.html for more information.
Time Management for Writers
A Tool That Beats Waiting Every Time
By C. Hope Clark
As a new writer, I submitted articles to editors and waited impatiently for their reply. The mechanics of sending a proposal and waiting for the answer drove me crazy. Then the light came on…why was I waiting and why wasn’t I moving on?
I needed a mechanism that managed my deadlines, follow-ups and submissions so I could focus intently on future opportunities and better manage my time. My system of spreadsheets was born. Mine is called “Keep 13 in Play.” (I strive for 13 live queries or articles at all times.) Yours could be “Keep Five Alive” or “Create Eight” or “I Agree To Write Three.” The point is to find a target number of queries or articles that feels realistic for you, then name it and maintain it.
The system consists of three spreadsheets. Sheet One chronologically lists your submissions, noting the rejections and acceptances. Sheet Two alphabetically lists your submissions by publisher, keeping all articles sent to the same publisher in a group. Sheet Three lists your submissions by title so you can see how many places you’ve sent the same article.
As an Excel lover, I prefer spreadsheets, but you can substitute tables or simple lists, if you like. Here’s what the spreadsheets should look like:
Spreadsheet One – Make a table or spreadsheet with these column headers:
Status |
# |
Title |
Publication |
Date Sent |
Follow-up Date |
Reply |
Amount |
Comments |
|
|
|
|
|
|
|
|
|
Use each column as follows:
- Status – A number 1 means outstanding query or submission. “P” or “pending” means accepted and pending payment. Blank means completed or rejected. At the bottom of this column, the 1’s add up to the number you are managing. I use 13.
- Number – A number is assigned to each submission as you send it out (ie. 1a, 1b, 1c—indicating on how many times you’ve sent it out.).
- Title – Title of the article
- Publication
- Date Sent
- Follow-Up Date – If the guidelines do not specify when to expect a response, use the standard three months.
- Reply – Accepted, rejected, no reply, asked for more information
- Amount – Estimated payment expected. Edit to actual payment if accepted
- Comments – Kill fees, deadline extended, editor changes, etc.
Spreadsheet Two – This spreadsheet lists publishers in alphabetical order. This list warns me not to send the article to the same publisher twice or tells me the types of articles a publisher accepts based on past experience.
- Publication
- Title – Title of the article
Spreadsheet Three – This spreadsheet lists titles in alphabetical order. Here I can look up an article and see where I’ve sent it, if it’s still outstanding or published. This way I do not accidentally send an article to several publishers at once, which can make for an embarrassing moment, believe me.
- Title – Title of the article.
- Publisher – Title of publication
Initially, you might fear having so many queries awaiting editorial replies. Receiving all those assignments at once can be scary. So start with whatever target number works for you. Just remember that as a freelance writer, you need multiple assignments to spread your income over several months. It is unlikely that all of the editors will reply at the same time. But if they do––and they want your work––just dig in. Imagine how many writers yearn for this kind of success.
C. Hope Clark is founder and editor of FundsforWriters.com, annually recognized by Writer’s Digest in its poll of 101 Best Web Sites for Writers. She delivers four newsletters each week to thousands with her specialty being grants and income opportunities for writers of all sizes. She’s published over 200 articles on paper and online. Her magazine credits include Writer’s Digest, The Writer Magazine, ByLine Magazine, NextStep Teen, College Bound Teen, Landscape Management Magazine, TURF Magazine, and American Careers Magazine. Hope is a motivational soul known as “Freelance Hope” in many circles. Those reluctant to promote their writing cherish her trade paperback The Shy Writer: An Introvert’s Guide to Writing Success. Find more hope for your writing career at www.fundsforwriters.com & www.theshywriter.com.
Agent & Editor Insights
<<<Tracey Ryder of Edible Communities magazines
By Cindy Hudson
Tracey Ryder didn’t intend to start a national phenomenon when she created Edible Ojai magazine with business partner Carol Topalian. She just wanted to produce a magazine about something she cared about: locally grown foods and the farmers who produce them. But shortly after their publication debuted, the women were swamped with calls from people around the country wanting to print a similar publication in their own areas. To meet the demand, they created Edible Communities to license other magazines with a similar format in communities nationwide. That was in 2004. Three years and five million readers later, the company will welcome its 25th Edible magazine into the fold, and there’s still a long list of communities in the queue.
I recently talked with Tracey about the commonalities and differences among these publications as well as the various opportunities for freelance writers.
Is there a common goal for Edible magazines?
Yes. We are striving to connect consumers with people in their communities who grow and produce local foods. We want to have a consistent brand in place, but we also let the local publishers have as much creative freedom as possible so the magazines don’t feel homogenized or like “cookie-cutter” publications.
Are most freelance contributors local to each magazine’s publishing area?
Most of the time editors work with local freelancers who know local stories. But there are opportunities for all different levels of writers. Beginning writers can get bylines and very seasoned, experienced natural food writers who happen to live in the community also contribute. In Santa Fe for example, Deborah Madison, a well-known food writer, is a contributor. And college students who are trying to get their feet wet as food writers are also featured. It’s a nice collection of different perspectives.
If a writer has an idea for a story that would work for more than one community, whom should she approach?
Writers can approach us at the headquarters level, and we always encourage them to contact the local editors as well. A lot of times we get story ideas that are specific to a region, for instance California or the Northeast, where we have clusters of magazines. So we forward those to the local publishers who decide as a group if they want to run the article(s) as regional piece(s). We’re usually able to pay a slightly higher fee to a writer who’s going to run something in multiple publications.
Are there opportunities for stories to run nationally?
We have one national column now called Edible Nation that’s in all the Edibles. People like Barbara Kingsolver, Michael Pollan and Michael Ableman have contributed to that so far, and we’re very open to ideas for that column. Our Web site is also going through a major renovation, and it’s going to change a lot. There will be much more content that we’re creating specifically for the Web to keep that fresh and different from our printed publications. It will be a separate channel that we’ll probably begin using writers for in April or May.
What should writers know before pitching an Edible magazine on a story idea?
Obviously, they need to be knowledgeable about local foods. We say our publications are narrow and deep. Our subject matter is quite narrow, because we focus on regional, local food items that are fresh and in season. And it’s deep because we want to know everything we can about those items. We also love the human-interest side of all our editorials. Let’s say the story is about a winemaker or a cheese maker or a farmer. We really want to know who that person is or who their family is or what their motivation is for doing what they’re doing.
What do you like to see in a query?
Creative thinking is well rewarded. As much as we’ve done in this field, we definitely don’t know it all. And because we want to be narrow and deep and really get to know the communities we’re in, there’s so much information we can never find out ourselves. Writers who dig up ideas are our lifelines to what’s happening, and we really want to hear from them.
What’s the best way to query you?
E-mail works best because we’re so spread out. I traveled about 150,000 miles last year, and I wasn’t in any one place for more than seven days.
Contact Tracey at tracey@ediblecommunities.com. Links to Web sites for all 25 Edible publications can be found at http://www.ediblecommunities.com/.

Cindy Hudson writes for national trade magazines, regional magazines, online publications and daily newspapers. Her Web site, www.motherdaughterbookclub.com, and its companion blog, www.motherdaughterbookclub.wordpress.com, publishes reading lists, book reviews, author interviews and other book club resources. She lives with her husband and two daughters in Portland, Oregon, where she writes weekly for The Oregonian. Visit her online at www.cindyhudson.com.
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The Writer-preneur: Technology to Expand Your Career
Brand Your Career with a Blog
By Gregory A. Kompes
Web logs, "blogs" for short, started out as online teenage diaries, a way for kids to express their experiences and voices online. Over the last ten years, these teenage rant pages have evolved. From the writer's perspective, a blog is now a respected way to form a personal connection between you and your readers. Writers with panache and personality can quickly build a readership; and a large blog readership will result in more sales of your books and services. Offered in a variety of easy-to-use styles, blogs are a great way to build your writer-preneur brand.
How to get started. A basic blog is easy to create. If you're new to blogging, I recommend that you start with a free provider like Blogger (http://www.blogger.com) or WordPress (http://wordpress.com). This will give you a chance to kick the blogging tires. Both of these sites have easy account set-up procedures and user-friendly interfaces. Just click the "Sign Up" link, provide some basic information, choose a name for your blog, and select a template. In fewer than five minutes you've got your own blog.
What to post. The main reason to create a blog is to connect with and build your audience. Frequent posts––one or more a week––will keep your readers coming back. An ongoing, niche-topic commentary increases your credibility as an expert in your niche. This will build your readership and result in more book and service sales. Blogs are also the perfect place to announce events like book signings, speaking engagements and new book and product release information.
Benefits of blogging. Whether you write fiction or non-fiction, copy or technical, your blog, if updated regularly, is a source for current information and ideas. Regular contact with your audience builds trust. Blogs aren't one sided; your readers can also share their comments and opinions with you. This will help you better understand your readers, which can make you a better niche writer. Having a strong Web presence increases the likelihood that new readers of your topic will quickly find you through search engines, because most blog sites automatically handle all the Search Engine Optimization of your posts. (If you don't know what that is, trust me, it's a good thing.)
It's possible to earn income directly from your blog, too. Beyond selling your own books and services, many bloggers take advantage of ad placement, click advertising, partnerships, and affiliate programs. (The possibilities and pitfalls of these will be discussed in an upcoming column.) In the meantime, why not get blogging?
Gregory A. Kompes (www.Kompes.com) is a writer, speaker, mentor and coach. He is the author of the #1 bestseller 50 Fabulous Gay-Friendly Places to Live, The Endorsement Quest, Turning Your Writing Hobby into a Writing Career, and The Everyday Gay Activist. Gregory is the editor of The Fabulist Flash, an informative newsletter for writers, founder of LAMOO Books, and Coordinator of the Las Vegas Writer's Conference. The author holds a BA in English Literature from Columbia University, NY, and is currently a MS in Education candidate at California State University, Eastbay.

The Parent Writer: Strategies for Success
Work and Play Groups
By Sharon Miller Cindrich
Play groups. When my kids were little, our weeks revolved around these glorious, once-a-week get-togethers at a friend’s house for a donut, some play time and a little socialization. And it wasn’t just for the kids. In fact, most of the time, it was for my own sanity.
Writing, like parenting, can be frustrating, confusing and extremely isolating. And going it alone is never easy. Playgroups, like writing groups, can be a great resource for confidence boosting, problem solving and overall support. Whether you’re stuck at home with a nasty deadline or a child with a nasty case of croup, looking forward to connecting with fellow comrades can get you through the tough times and make you a better parent and writer.
Can you find both a writing group and a playgroup in one? All of your parent friends may not be writers and vice versa. However, finding even just one other writer mama (or papa) to connect with on everything from deadlines to diapers, writing schedules to feeding schedules and word-counts to time-outs can not only boost your attitude and your energy level, but also help you establish your network, increase your productivity and keep you focused.
Where can you find this other crazy individual or individuals, folding laundry with one hand and typing on the laptop with another? They are out there, trust me, and they need you, so don’t be shy. Try these ideas to get connected with another writer mama or papa.
Spread the word
Make an announcement at the places you hang with other parents–playgroups, church groups, carpools and school hallways. It may be hard to spot a writer who is also parenting a gaggle of kids, but don’t assume you’re the only one.
Check out the library
Many writers like to read, so check out places like your local bookstore or library where many writing parents can indulge their interests and keep their kids occupied as well. Ask about established writing groups, and scope out members that might be mommies or daddies, too.
Connect online
This is one of my personal favorites. It doesn’t require you to even leave your house. Find a fellow writer mama or papa online like at sites like www.thewritermama.com, where you can (soon) click "WM Unite" and connect with comrades and expand your writer mama community. Plan on a once a week IM session or iChat with a fellow writer mama to check in and exchange ideas and resources.
Take a class together
Why not take a class with another writer mama with the intention of continuing on after the class is over? This is a terrific way to launch a writer’s group. Chose a writer-mama-only group or open your writer’s group up to non-moms according to the number of participants you’d like to have. If you need more “mompower” you can always pick up the slack online.
Sharon Miller Cindrich is a freelance writer whose work has been published nationally in magazines and newspapers around the country including The Chicago Tribune, Parents Magazine, and The Writer. She is a Contributing Editor at FamilyFun Magazine and writes a bimonthly humor column for West Suburban Living Magazine in the Chicago Suburbs. She is a regular contributor to the Milwaukee Journal Sentinel's Lifestyle section and Metroparent Magazine. Her book E-Parenting: Keeping Up with Your Tech-Savvy Kids is due out from Random House at the end of the year. Read more about Sharon at http://www.pluggedinparent.com/.
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Cheers and Applause
Writing and Publishing Success Stories
THESE ANNOUNCEMENTS HAVE MOVED. Now contributors and subscribers post roars at any time throughout the month by leaving a "comment" on the WOTR Roar Board. Go there now but don't leave until you've posted a recent accomplishment that makes you feel proud.
Success happens in clusters, writers! Keep the announcements coming and keep inspiring us!
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Freelancers' Phrase Book
Learn the Secret Language of Editors
By Abigail Green
Seasoned freelancers don’t write entire articles and then send them to editors, hoping they’ll buy. And for good reason: If no editor buys their submission, the writer has spent a significant amount of time and effort for nothing. Plus, you need only check the writers’ guidelines of most any magazine to find that few accept unsolicited submissions (e.g. completed articles); most accept only queries.
Of course, there are exceptions to every rule, and the “no unsolicited submissions” rule is no different. Some types of articles, including essays and humor, will only be considered in their entirety. If you’re submitting an essay, you should still go ahead and draft a compelling cover letter, rather than simply stating, “Here’s my essay for your consideration,” and hoping the editor reads it all the way through. The point is, you want to entice the editor to actually read your submission since, after all, she didn’t commission it.
It often makes sense to submit other types of articles in their entirety, as well. Let’s say you’re pitching a short article (under 300 words) or a tip. In that case, your query is likely to be longer than the piece itself, so you may as well send the whole thing. The key is to avoid a “take it or leave it” attitude in your cover letter. I usually write something like, “Interested in the following piece on pet pedicures for your Beauty & the Beast section? Right now it’s 175 words. Of course, I’m happy to tailor it to your needs.” That shows the editor that you’re open to revisions, even though you’ve already written the article. (FYI, only once in all my years of doing this did I have an editor respond, “This is great, I’ll take it. Send me an invoice.”)
With travel stories, it also makes sense to submit a completed article instead of a query. When my husband and I went on a “babymoon” last year before our first child was born, I decided the trip would make a good travel article. So I wrote up the piece and sent it out to a few dozen travel editors when I got home. One bought it, cut it down by a few hundred words, made some minor edits, and my babymoon story ran in the Minneapolis Star-Tribune soon after. Had I sent a query, I could be on my third child by the time I got an assignment!
If you are just starting out and looking to earn those all-important first clips to accompany future queries, be sure to check out your local/ regional parenting publications. They will often purchase a well-timed, well-tailored article submitted four-six months in advance. You can find a database of member publications at Parenting Publications of America (http://www.parentingpublications.org).
Abigail Green (www.abigailgreen.com) is a freelance writer in Baltimore. Over the past 10 years, she has written about health, travel, weddings, business, education and more for national, regional and online publications including AOL, AAA World, Bride’s, Baltimore Magazine, Cooking Light and Health. Her latest project is raising her first child, which she chronicles in her blog: http://diaryofanewmom.blogspot.com/.
Writing Conference Success
More People You'll Meet
By Mary Andonian
A good writing conference usually provides four opportunities for you to advance your writing career: pitching, workshops, manuscript critiques, and networking. Last month we talked about the agents and editors to whom you’ll pitch. But pitching should only be one part of your overall conference experience. Below are more people you will meet when you attend a writers’ conference. Use these resources wisely to make the most out of your conference.
Presenters
These are a combination of writing teachers, authors, agents and editors. They offer workshops on a multitude of topics, including craft, promotion, platform, and submission technique. Their classes may be structured as panels, classroom study/application, lecture, or simply Q & A. These presenters are smart people; they’re doing themselves and you a favor. You get the benefit of knowledge gained, and they get to build their writing platform and promote their wares. Your goal at the conference will be to not only learn what they’re teaching, but also how they’re teaching. If you want to build your own writing platform, that presenter could be you some day.
Manuscript Critique Specialists
These people will critique your work at the conference for a fee, usually a fraction of what you would pay otherwise. If it’s offered, use this service! Look for ones who either have an editing background or publish material similar to what you write. You will submit your work prior to the conference so the specialist will be able to review it in advance. Then, during the conference, you’ll typically have fifteen minutes with the specialist to hear their critique.
Action Steps for This Month:
Read through the literature for the conference you’re planning to attend so you can familiarize yourself with the players and select your workshop preferences. (Many overlap.) Consider your personal learning style when choosing workshops. If you purchase critique services, read the guidelines and format your work accordingly. You want the specialist to focus on your creative content, not the mechanics of your work.
What NOT to Do:
Don’t overlook the chance to survey Fiction workshops because you consider yourself strictly a non-fiction writer. Ditto goes for skipping Marketing/Promotion workshops because you have not yet been published. It’s only when you step out of your “usual” that you’ll learn something new and exciting, which will lend itself to fresh writing and, most likely, more growth opportunities for your career.
Mary Andonian is the agents and editors coordinator for the Willamette Writers conference—one of the largest writers’ conferences in the United States. In past years, she was Co-chair and Program Coordinator. She just completed her second book, Bitsy’s Labyrinth. You can reach her at (maryandonianwwconference@yahoo.com).
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The Conference Confab
Places To Meet and Greet Industry Insiders
By Pamela Kim
BookExpo America & the BEA Writers's Digest Books Writer's Conference
May 30-June 3, 2007
Be sure to pack your walking shoes for Book Expo America, which features over 2,000 exhibits, 500 authors and 60 conference sessions. Held at the Jacob Javits Center in New York City, this event combines the largest selection of English language titles with special industry and author events plus educational content to create a dynamic environment for networking, sourcing and relationship building. The day-long BEA Writer’s Digest Books Writer’s Conference on May 30 offers sessions on travel writing, young adult, query letter makeovers, pitching tips and more, along with opportunities to talk with agents and editors. The exhibition halls are open June 1-3. You’ll see Writers on the Rise own Christina Katz – author of Writer Mama – at the Writer’s Digest Books booth on Friday, June 1st. Stop by and say hello!
Backspace Writers Conference
May 31-June 1, 2007
The Algonquin Hotel in Manhattan provides an intimate setting for meeting and learning from best-selling authors, top literary agents and editors. The two-day event features two tracks of working sessions on topics such as “ER for Writers,” “The New Media: What Works, What Doesn’t” and “Creating Memorable Characters.” Attendees can move between the two tracks, as they like. While formal pitch sessions are not available, agent panels abound and audience questions are encouraged. Multiple “Two Minutes, Two Pages” breakout sessions provide another opportunity to strut your stuff before agents.
Colgate Writers’ Conference
June 17-23, 2007
How are your 2007 writing goals coming along? If you’re craving more time to write, consider attending this weeklong workshop retreat at Colgate University in Hamilton, New York. Formerly known as the Chenango Valley Writers’ Conference, the event offers consultations, workshops, craft talks, panel discussions and readings for veteran and novice writers alike. To attend the workshops, you must submit a manuscript with your application. Your manuscript–a short story, sheaf of 4-6 poems, article or essay, or book chapter–will be the focus of the workshop sessions where you’ll benefit from analysis by senior instructors and guidance on taking your work to the next level. Or you can choose the Room and Board option, attending all the readings and craft talks while writing at your leisure.
Writer mama Pamela Kim writes non-fiction articles about kids, single mommyhood and the joy of organizing the stuff of life. She leverages eighteen years of experience as a corporate communications consultant to connect readers with the information they need and want. When not traveling the conference circuit – each year finds Pam at writing, blogging and health conferences – she lives in Northern California with the fabulous Katie Kim who is six. Her home online is www.studiopk.wordpress.com.
Contact WOTR columnists as Speakers for your 2007 Event!
Did you know that most of Writers On The Rise columnists are speakers on a variety of topics?
Take a peek at their outstanding Bios. I think you will agree that Writers On The Rise has a pretty impressive line-up of contributing writers. Feel free to contact any of our columnists via their Web sites or blogs. (Coming soon: the WOTR service directory.)
See Christina on her Writer Mama Tour:
- Tuesday, March 20, 7:00 p.m. @ Broadway Books, , Portland, OR
- Sunday, March 25, 5:00 p.m. @ Village Books in Bellingham, WA (Portfolio party for former students in the upstairs café at 4:00 p.m. Bring your portfolio to share!)
- Friday, March 30, 7:00 p.m. @ Orca Books in Olympia, WA
- Tuesday, April 3, 7:00 pm. @ The Old Church, Willamette Writers Monthly Meeting, Portland, OR, doors open at 6:30 p.m.
- Tuesday, April 10, 7-8:30 p.m. @ Newport Public Library, Oregon Coast Willamette Writers, Newport, OR
To view Christina Katz' complete appearance schedule for 2007, please visit: http://thewritermama.wordpress.com
Good Reads For Writers
The Know-it-all: One Man's Quest to Become the Smartest Person in the World by A.J. Jacobs
Reviewed by Cathy Belben
Writer A.J. Jacobs discovers early in his wise and witty journey through the entire Encyclopedia Britannica (EB) that “the Britannica is not a book you can skim. This is a book that you have to pay full attention to, like needlepoint or splinter removal…The reading is much, much harder than I expected.”
What happens to someone when they read the EB in its entirety? Jacobs finds that random conversations trigger memories of his new (and sometimes trivial) knowledge; he makes some unexpected discoveries about himself, and he learns about the book—its history and construction, its errors, omissions, prejudices, and peculiarities. In a particularly funny section, he lists his deduction of how something gets an entry into the EB. Getting beheaded generally works, as do winning the Nobel prize, being the mistress of a monarch, and “becoming a liturgical vestment.”
Reading The Know-It-All is not just reading a book about a guy reading a bunch of books. It’s a trip through history, a reminder about just how much there is to know, learn, do, see, and appreciate about the world. Cathy Belben lives in Bellingham, Washington, where she earned early fame for her award-winning fourth grade essay, “What the flag means to me” and later wrote bad rhyming poetry for the Whatcom Middle School Warrior Express. She recently survived a year in Hollywood writing for the show Veronica Mars. She’s returned to her normal life as a high school teacher and librarian, a triathlete, a weightlifter, a yogi, a dog’s mom, a cat’s slave, an artist, a napper, a nanny and an auntie. She’s thankful every day for everything.
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Green Writer Marketplace
Seattle Conscious Choice Magazine
By Susan W. Clark
This month’s green magazine is part of Conscious Enlightenment LLC, a family of publications that includes Common Ground, Chicago Conscious Choice, Whole Life Times, Yogamates, and Seattle Conscious Choice.
Formerly called Evergreen Monthly, Seattle Conscious Choice is interested in such subjects as developments in alternative health care, nutrition, ecology, the environment, green businesses and sustainable development, urban planning, spirituality, personal growth, social justice, progressive politics, and renewable energy.
Recent features have covered topics such as: surfers working to protect the coast, how to achieve zero waste, and saying good-bye to junk mail. In their words, they “prefer thoughtful, well-researched articles with an informed and upbeat tone; use a narrative approach in which ‘story-telling’ is emphasized.”
Green writers will find it worth the time to explore the Web sites for all of these publications.
Each magazine in the family has its own identity, but they may run an article in more than one of their publications for one-third of the first sale payment. That’s a potential built-in reprint market.
Article word counts may go as high as 2,000 words. If your idea is selected, your pay (delivered upon publication) can range between $50 and $600. The higher rates go to writers who provide artwork and clean copy. They also offer 50% kill fees for subsequent pieces once you’ve published your first article with them.
Your story idea should be no longer than 300 words, accompanied by a short description of your experience and a few clips or links. If they’re interested in the idea, you’ll get a response in six weeks or less.
This magazine and its family give the eco-writer a bouquet of choices for marketing ideas. Time to make a conscious choice to get that query written.
Contact information:
At Seattle Conscious Choice, Editor Ritzy Ryciak can be e-mailed at seattleeditor@consciouschoice.com although she prefers ‘snail’ mail.
Ritzy Ryciak Editor Seattle Conscious Choice 3600 15th Avenue West
Suite 200
Seattle, WA 98119
(206) 320-7788, editor extension 15
(seattle.consciouschoice.com/index.html)
seattleeditor@consciouschoice.com
Award-winning writer Susan W. Clark champions sustainability and farming in her writing. Her work has appeared in the Capitol Press, In Good Tilth, Small Farm Journal, Touch the Soil, and Permaculture Activist. Check out her land trust work at (www.osalt.org).
The Copywriter's Paycheck
Get Ready to Grow Your Business in 2007
By Elizabeth Short
Now that you’ve surveyed your copywriting horizons, what will you charge?
Getting Started Tip: Take a deep breath—and set your rates
Before you can start earning money as a copywriter, you need to set your rates. How much will you charge—$25 to $30 per hour? If that sounds good, take into account:
- un-billable hours (the time you spend marketing, keeping the books, etc.)
- costs of business (utilities, advertising, etc.)
- self-employment tax
Okay, maybe $40 per hour is more reasonable. But what about the value-added nature of your services, the fact that clients forego a permanent employee by hiring you on-demand to provide a valuable service? Truth is, professional copywriters charge between $50 and $75 per hour (see http://writersmarket.com/assets/pdf/How_Much_Should_I_Charge.pdf) to cover their costs and pay themselves a deservedly nice wage. If you’re a slower writer (as I am), shave a few hours from your bill and smile.
Copywriting Tip: Be concise
A novel might use 150,000 words to relay its message. A newspaper article might use 1500. Copywriting uses the fewest words possible and leads directly to the marketing message. Why? Let’s face it, people have better things to do than read promotional content—especially if its meaning is buried in long-winded passages. Lure readers in with short sentences composed of simple words, omitting everything that is not strictly necessary. Perhaps the best way to learn concision is in an editing class at your local university or community college where you’ll study the secrets of ruthlessly wielding the red pen.
Elizabeth Short is a freelance copywriter and graphic designer with a passion for helping small businesses clarify and broadcast unique marketing messages. With a focus on websites and print materials, she brings together content + design in one easy, affordable package (www.write-design.biz). Check out her e-book, 7 Steps to Effective Web Content (www.write-design.biz/e-books.htm) to learn the secrets of writing copy for the web.
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Platform Development 101
Come Out of the Expertise Closet
By Christina Katz
In January I wrote about why I think it’s a good idea for every writer to develop a non-fiction platform. Last month I wrote about how specializing can help your platform grow faster and higher before you branch out. This month, I am asking you to come out of the expertise closet.
The fact is, most writers don’t know what their expertise is or what kind of expertise they’d like to develop. It’s especially challenging for a writer who has the equivalent of a walk-in closet full of gold bars of expertise, all stacked up nicely and neatly, but wasting away because no one knows about them! A writer who isn’t willing to take the time to uncover a specific direction is definitely missing an opportunity to get nonfiction published on that topic.
A common misunderstanding about expertise is, “Yes, but don’t I have to have a degree or years of study in my field already?” But you don’t need to have anything already, except a desire to dive in deeply and learn and absorb what you need to know. This is how to get from wherever you are to wherever you’d like to be. That’s pretty much what writers have always done: reach for the next ring of knowledge.
Regardless of how much expertise you already have and how much more you need to learn, I recommend choosing a topic that has sustainable passion for you. By this I mean a topic you could stick with for a few years, at least, without getting burned out. Kelly James Enger is a fitness buff and therefore writes about health and fitness. Kelly Huffman puts her theater degree to use writing theater reviews. Many parents, world travelers, and foodies incorporate their familiarity with their subject into their writing. Discovering your sustainable passion can give you a fresh foothold to climb into a writing career you love and one you continue to love to develop. And what writer wouldn’t want that?
Author Sharon Cindrich is a good example of someone who wasn’t afraid to dive into semi-unfamiliar territory. Her experience could happen to any writer.
Sharon is a freelancing mom up in the Milwaukee, Wisconsin area. A couple of years ago, she had some gold in her closet and was regularly going in there and pulling out a bar or two at a time and using them to write an article about how to make great birthday cupcakes or how to make a smooth transition to middle school or how to navigate the technological jungle when you have kids. In the process of writing and submitting articles, she learned how to do the footwork and get her writing published. She had been working like that for a few years and eventually became a contributor to Family Fun magazine among others but, like many of us, she longed for the challenge of writing a book.
Along came mutual friend and mentor Kelly James Enger, who said, “Hey Sharon, my editor over at Random House says they need someone to write a book on how to parent kids in the technological age. Would you be interested in submitting an idea?”
Sharon submits a detailed outline, initially, on some of the gold in her closet (she’s the mom of two middle-school-age kids and deals with technology issues every day). Then she augments what she already knows with research, interviews, and publishing factoids. She submits it with Kelly’s recommendation and lands a book deal! Then she gets to spend the next year plus writing her brains out on her favorite topics: kids, technology and parenting. Do you think she had a lot to learn in addition to everything she already had in her closet? Heck yeah. But she’s up for it and the result is E-parenting, Keeping up with your Tech-Savvy Kids, a much-needed book destined to help parents everywhere, which will be published in June by Random House.
Sharon’s story leads me to a question for you: What is languishing in your expertise closet? It might be one little gold bar or it might be twenty. It might be a whole closet full of knowledge literally worth its weight in gold. But it isn’t going to do you or anyone else any good stashed away. So what do you say, we take a look in there and see what we can do. More on that topic, next month!
Christina Katz placed her book, Writer Mama, How to Raise a Writing Career Alongside Your Kids (Writer’s Digest Books, 2007) at the 2005 Willamette Writers Conference. To keep current with Christina, her upcoming classes, and her book tour, please subscribe to this online zine (jump to subscribe).
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Writing Adventures in Shanghai
Explore the Unknown: A Journey Into Shanghai's Wet Markets
Column & Photos By Kristin Bair O’Keeffe
Remember when you were a little kid? A fearless little moppet who didn’t mind a bit of dirt or a few suspicious shadows lurking in the corners? Back then, you longed for the unknown, and the most exciting thing your folks could say was, “Get on out of here. Go explore something.” Once they did, you were off, scrambling for the dump down at the end the road, your grandma’s attic, or the record store where the teenagers hung out. (Really, your folks were just trying to get you out of their hair for a bit, but who cares? A great idea is a great idea.)
And guess what? Exploring the unknown is still a great idea! Especially for a writer.
Here in Shanghai, I’ve become a bit obsessed with exploring the neighborhood wet markets (permanent farmers’ markets where locals buy all their fresh goods: fruits, rice, veggies, meat, fish, eggs, nuts, spices, peppers, noodles, and so on). They’re gorgeous, grotesque places where giant white radishes are stacked to the ceiling and skinned goats’ heads sit on counters waiting to be purchased. The floors are slick with blood and cornhusks and broken noodles (lesson #1 when exploring a wet market: do not wear open-toed shoes).
What grabs my attention most at a market? It depends. Last weekend, it was the chickens—dozens of live, squawking chickens delivered to the poultry counter in tiny cages on the backs of mopeds and bicycles—and the women behind the counter who killed, cleaned, and chopped up whichever chicken you ordered…right then and there…as you watched.
But that’s not all. Last weekend I snapped photos of the (dead) five-foot-long eels coiled like cobras in the fish section, live turtles (for soup), dried fish skins hanging from the rafters, and much more.
Now it takes some guts to explore these markets. The sights and smells aren’t for the weak-kneed. But they’re perfect for me…writer me. After every visit, I’m brimming with so many ideas that I can’t get to my desk fast enough.
So put on your walking shoes and go explore someplace new! Visit the model railroad museum tucked under the bridge or the park where old folks play chess. Head down that alley near your office that always smells like donuts. Enjoy your exploration, and when you get home, get all your impressions and observations on the page. Make a list, write a journal entry, and then consider what may come next: a query letter, an essay, an article, a poem, a blog entry, or maybe even a book.
Kristin Bair O’Keeffe is a writer and writing teacher living in Shanghai, China. Her first article about The Middle Kingdom will appear in Highlights for Children. In addition, her work has been published in The ELL Outl |